KHUKURI / DANPHE
Design details
A rice brand expressed on a physical pack
This tall rice-bag design features the Khukuri and Danphe identities. Green and yellow establish the main colour blocks, with product imagery and supporting information arranged around the central brand area.
Project scopePackaging design
Vertical hierarchy
The brand marks sit above the product description, leading down to the rice-bowl image.
Pack details
Bird, grain and harvest imagery reinforce the product category while contrasting with the larger fields of colour.
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