Work / Packaging

KHUKURI / DANPHE

Packaging

Design details

A rice brand expressed on a physical pack

This rice packaging presentation combines the Khukuri and Danphe identities in a tall bag format. Green and yellow establish the main colour blocks, with product imagery and supporting information arranged around the central brand area.

Work presentedPackaging design

Vertical hierarchy

The brand marks sit above the product description, leading down to the rice-bowl image.

Pack details

Bird, grain and harvest imagery reinforce the product category while contrasting with the larger fields of colour.

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